deleting options and preferences
design. See also remote control
avoiding unnecessary text
beginning
chunking
by committee
context for
deleting options and preferences
refining
removing clutter
searching vs. browsing
simplicity in
smart defaults in
triggering complexity
designers
creating stories
describing core user actions
designing for mainstream
evaluating feature requests
finding qualities of brand
focusing on core experience
getting right vision
helping users feel in control
how to remove features
ignoring expert customers
listening to users
observing user experience
prioritizing features
pursuing simplicity
reflecting on stories
researching user experience
sharing design vision
uncovering user needs
understanding work interruptions
–
desire paths
desktop/laptop device design
details of design
devices. See also user interface
designing for multiple
displacing between
distractions and use of
interface for different
“displace” strategy
about
combining similar features
design for multiple devices
designing for different devices
displacing between devices
monitoring and notifications
passing complexity to user
providing open interfaces
trusting users
understanding what people do best
disruptive strategy simplicity as – distractions
affecting use of devices
removing clutter
replacing with simplicity
Don’t Make Me Think (Krug)
E
Eames chair
Eames Charles
emotions
brand’s emotional qualities
users’ emotional needs
end users. See users
errors
new features triggering
redesigning to avoid
Inde x •
ethical qualities of brand
experts
customizing for
defined
hiding precision controls for
ignoring
F
fake simplicity –
features
combining similar
cutting from products
–
disclosing
displacing remote control
effect on user experience
evaluating requests for
fixing safety
hiding
prioritizing
triggering changes in user
experience
usability of product vs.
Flip camcorder –
Ford H enry
Form Function & Design (Grillo)
formats for organization
G
Google’s A dvanced Search
Grillo P aul
Jacques
H
Hamilton R
ebecca W.
help boxes
“hide” strategy
about
automatic customization strategies
choosing features to hide
customizing as
how to hide features
labels and cues with
making things easy to find
progressive disclosure of details
staged disclosure
Holmes Jr. O liver Wendell
home distractions
Human Interface The (Raskin)
hyperlinks
I
infrastructure wins
Innovator’s Dilemma The (Christensen)
Insanely Great (Levy)
instructions faking
simplicity with
–
iPhone
iPod
Iyengar Sheena
S.
J
jargon
Jarvis David
Jobs Steve
Johnson Michael
K
Kaplan Jonathan
Krug Steve
L
Lang Keith
Lanham R ichard
Law of Conservation of
Complexity
Lawrence Jennifer
layers
perceptual
separating product function into
learning under pressure
• Inde x
Lepper Mark R .
Levy Steven
listening to users
locus of attention
London Tube map
M
mainstream users
defined
designing for
displaying core controls for
“hide” strategies for
simplifying options and preferences
what they want
maps
London Tube
mapping users’ behavior
spatial organization using
marginal gains
Marriott website
mass appeal
Merholz P eter
Microsoft Word
Minimal Viable P roduct (MVP)
minimalism vs. simplicity
mobile device design
Model T
Moffett Jack
monitoring
MVP (Minimal Viable P roduct)
N
navigation design
New York Times The
notifications
O
office distractions
On Writing Well (Zinsser)
online sales options
preventing
open user experiences
open user interfaces
Org Design for Design
Orgs
(Merholz)
“organize” strategy
about
alphabets popularity and formats
for
categories for organizing information
chunking as
color coding information
finding users’ paths through software
grids
mapping users’ behavior
patterns that anchor information
perceptual layering
sizing and positioning items
time and space organization
using with remove and hide
strategies
outdoor distractions
P
patterns anchoring information
plot
Pogue David
popularity of products
Porter Michael
positioning items
practical qualities of brand
Inde x •
pressure
effect on users
learning under
time
Print dialog complexity
printer setup –
prioritizing
features
fixing safety features
product changes
products
avoiding quick wins in
changes triggering complexity in
–
clearing clutter from
cutting features from
–
deleting unnecessary text
designing smart defaults
displacing complexity to user
early designs of
evaluating feature requests for
–
extreme usability targets for
limiting user choices
prioritizing changes to
quick way to describe
removing options
replacing distractions
separating function into layers
sizing and positioning items
value of features vs. usability
watching users use
progressive disclosure of details
projects
aligning vision of
cutting product features
–
factoring simplicity into business
model
focusing on core user experience
–
mapping user behavior
repeating core vision statement
at
Q
quick wins
R
Raskin Jef
remote control. See also specific
design strategies
challenge to simplify
chunking buttons on
organizing design of
prioritizing features on
strategic actions to simplify
“remove” strategy
about
assessing how to remove
feature
cleaning up clutter
conversations using
cutting product features
–
cutting time
deleting options and preferences
designing smart defaults
evaluating users’ feature requests
–
focus created by
focusing on core experience
lightening load with
limiting users’ choices
prioritizing features
redesigning to avoid product errors
–
• Inde x
“remove” strategy (continued)
removing too much
replacing distractions
researching user experience
simplifying text
successes with
using with organize and hide
strategies
value of features vs. usability
when changes trigger complexity
–
research. See user research
Revising Prose (Lanham)
risk
RunKeeper app
Rust R oland T.
S
Saarinen Eliel
Saint Exupéry A
ntoine de
Schweizer Jürgen
searching vs. browsing
sense of control
“seven plus or minus two” theory
Shaker chair
simplicity
aims for extreme
designing with
differing perspectives on
disruption of –
factoring into business equations
–
fake –
printer setup design for –
pursuing
removing clutter
sense of control in
simplifying text
single mindedness and
types of
what mainstreamers want
single mindedness
sizing and positioning items
Sless David
smart defaults
“So what?”
software. See user interface
Southwest A irlines
Spool Jared
Sport Utility P rinciple
staged disclosure
stakeholders
aligning to simplicity
approach to product changes
convincing them ignore experts
Standish G roup
stories
context for
creating
reflecting on
sharing design vision
summing up core experience as
–
using in staged disclosure
strategic wins
strategies. See also “displace” strategy;
“hide” strategy; “organize”
strategy; “remove” strategy
breaking free of quick wins
defined
prioritizing changes
refining design details
simplicity as disruptive –
simplifying remote control
single minded
small steps to big changes
stages in change
used for remote control simplification
–
vision and
Inde x •
Stripe
sunk costs fallacy
T
targets for usability
technology
disruptive quality of simplicity –
effect of pressure on users of
fascination with complex –
mainstreamers’ use of
Tesler L arry
text
editing
simplifying
using user’s language in
Things app
“Third L aw of Usability” (Krug)
Thompson Debora
Viana
time
cutting
effect on conversations
organizing
timelines
to do lists
travel planner
Tufte Edward
U
unicycle
usability
simplicity vs.
Third L aw of Usability
value of features vs.
user experience. See also users
aims for extreme simplicity
annoyance of automatic customization
comprehending links
conserving complexity in
describing core
designing brands as
effect of shoddy features on
errors’ effects on
finding core
focusing on main action of
getting quick vision of
ignoring expert
observing
providing sense of control
–
pursuing simplicity in
reflecting on stories about
simplifying options and preferences
tasks best for users and computers
world character
and plot for
–
user interface
allowing unstructured data from
users
avoiding unnecessary text
conserving complexity in
designing interface for devices
finding users’ paths through
hiding precision controls for
how users view screens
monitoring and notifications in
providing open
reducing complexity of
understanding what people do best
user research. See also user interface
doing on products
finding core experience via
insights and stories
limiting user choices
observing user experience
rather than speculating
• Inde x
users
adding instructions for –
anchoring attention of
choosing searching vs. browsing
creating enjoyment for
effect of product errors on
evaluating feature requests from
–
expecting them to learn
expert
giving sense of control
having stakeholders meet
learning perspective on simplicity
–
lightening load on
limiting choices for
listening to
mainstream
mapping behavior of
memory of
observing experience of
preference for basic improvements
–
pressure’s effect on
reaction to complex products
shortening conversations for time
tasks best for computers and
trusting
types of
uncovering needs of
unstructured data from
valuing usability over features
what mainstreamers want
willing adopters
work interruptions of
V
Virgin A tlantic
vision
aligning group’s
clarifying your
creating stories for
distractions affecting device use
–
getting right
including in strategy
quick way to get
reflecting on and testing stories
–
sharing design
summing up user experience
three types of users
usability vs. simplicity
visual clutter
Volkswagen ad
W
wearable device design
willing adopters
wizards
work interruptions
world character
and plot
Wroblewski L
uke
Z
Zhu Erping
Zinsser William
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